James J. Sale

Owner of Floating Phantoms

     Owner James Sale has over 15 years of experience in the Halloween industry.

     With a passion for Halloween, and an eye towards developing the unique, he has created a business like no other. His goal is providing the customer with a product that will save them lots of  time, and put a smile on their face. 

     Mr. Sale has an degree in Computer Science, with additional education in engineering. Using this skill set, he has developed Halloween props that are impressive and innovative.

     Always willing to share his knowledge and ideas with others, Mr. Sale often attends local Halloween events, providing information to fellow Home Haunters to help make their Halloween creations spectacular.

A Message from the Owner

As the owner of Floating Phantoms, I want to thank each and every one of you for supporting Floating Phantoms over the years.  From those who purchased my original Floating Phantom, to those who visited my Dallas area stores,  your interest in Halloween has kept me striving to bring you the latest in all things Halloween.

Early History

I have always had in interest in Halloween – the costumes, the scares, the fun it presents. I can remember watching classic TV shows, such as The Twilight Zone, The Munsters, The Addams Family, Night GalleryKolchak: The Night Stalker,  and my favorite, Dark Shadows.

One Halloween, I even made my own werewolf costume. It was quite a success, as my Trick-or-Treat bag broke several times from all of the candy I collected. Once I got too old for Trick-or-Treating, a friend and I started decorating his house, making animated props that would scare the children, and even some adults.

At that time, however, Halloween was primarily for kids, and as I grew older, my interest began to drop.  It was off to UT, then a job, and the real world.




A Renewed Interest

By the late 1990’s, I was working as a software engineer for a national telecommunications company, and Halloween was starting to become an excuse for adults to party.

The company I was working for was really into Halloween, and supported having decorating contests between the various departments.

One year we decided to have a Haunted House inside the office. I found some plans for a floating ghost on the Internet, and built the first version of my floating phantom. Everyone was quite impressed with it, and suggested that I start selling them.

With that suggestion, I was off and running.

It’s Alive. 

Floating Phantoms, that is.

In 2002 I created Floating Phantoms, and attended my first Halloween product trade-show. My intent was to see if there was a market for my floating phantom.

When I arrived at the show, I was stunned to find out that there were over 1000 vendors attending the show! And I was even more surprised to find out that people were interested in my product ! After that show, I went back to the drawing board, and developed an easy to set-up version of the phantom.

Over the next couple of years, I sold over 50 life-sized phantoms to various people and companies, including AstroWorld in Houston, and Six Flags Over Texas in Arlington. 

And the rest is history!


Early version of the floating phantom
Current version